Press Releases


iPhone 6 enters the market in Poland, the Czech Republic, and Slovakia

On Friday, October 24 of this year, Poland and the Czech Republic welcomes an innovating Apple’s smartphone of the new generation in two versions – one with a diagonal screen size of 4.7 inches (iPhone 6) and the second with 5.5 inches (iPhone 6 Plus). In Slovakia, the new line of units will go on sale by the end of October.


The Electronics and Household Appliances Section on the AB Online Shopping

The Wroclaw distribution company AB has created a special place in its online store. "The Electronics and Household Appliances Section" is dedicated to partners interested in that product segment. Thanks to which AB customers can find all information about Electronics and Household Appliances as well as to make purchases in one place.


Amica offered by AB S.A.

AB S.A., a leading distributor of electronics and household appliances in Central and Eastern Europe, has teamed up with a nationally recognized manufacturer of household appliances - the Amica Company.  AB’s offer will include the products of the Wielkopolska brand from the segment of small and large household appliances.


A break-through in the industry? 360-degree photos from the AB S.A.

The AB S.A., a leading distributor of electronic equipment and home appliances in Central and Eastern Europe, is introducing 3D and 360-degree photos to be offered to its partners and manufacturers. The new service, which is unique in the IT distributor market, will enable presentation of products from nearly one hundred points of view. The solution is fully adapted to mobile applications.


Christmas presents - the 6th edition of the Toy Trade Fair in Krzyżowa

Rekman, a leading Polish toy distributor and importer, organized the 6th edition of the Toy Trade Fair in the International Conference Center in Krzyżowa near Świdnica.
In September 2014, the 18th century palace complex hosted premières and presentations of novelties in the toy industry.


The AB is expanding its offer to include HP service products

The Wrocław-based AB company, publicly traded at the Warsaw Stock Exchange, a distributor of IT/household appliance/audio and video solutions and toys, now offers to its partners (VAR's and integrators) support in the sales of HP service products. The company intends to particularly focus on subassemblies for older servers that may require technical upgrades.


AB S.A. named as a 2014 Solid Employer of the Year

The Wrocław-based AB company, a leading IT and customer electronics distributor, received an award in this year's edition of the Poland-wide Solid Employer of the Year contest. The award confirms the company's reliability and good practices implemented for years in the area of human resources. This is the second time the AB S.A. won this award: in 2012, it received the award in the IT category.



Business Credibility Certificate awarded to the AB S.A.

The AB S.A., a leading IT and consumer electronics distributor, received the prestigious Business Credibility Certificate awarded to companies that meet strict stability criteria. The Wrocław-based company received the Certificate from the only representative in Central and Northern Europe of Dun&Bradstreet, the oldest business intelligence company in the world.


AB Group: market leader in IT distribution, also showing growth in other industries

  • High dynamics of financial results in FY2013/2014: EBITDA +29% YOY, net profit +37.5%;
  • A sustained increase in all major business areas, strengthening its No. 1 position in the CEE region;
  • New franchise chains Optimus (system integrators), Digimax (mobile solutions, smart home), and Kakto (appliances/electronics), dynamic development of e-commerce;
  • Catalysts for further growth in the subsequent periods include strong core business (IT),  development of e-commerce and franchise networks, market for toys and household appliances, as well as own brands.



AB launches NEC section on its site

AB, company based in Wroclaw and the largest distributor of IT equipment / appliances / electronics and toys in Central and Eastern Europe, together with its partner NEC Displays Solutions, has created NEC section on its site The new platform enables resellers cooperating with AB SA to report, among other things, any demands for training or opportunities to obtain pricing available for specific projects related to NEC products.


AB starts the next round of the holiday internship programs

AB, company based in Wroclaw, and one of the largest distributors of electronics and home appliances in Europe, has started the recruitment of trainees. For people with no work experience, this is the best way to obtain valuable on the labor market knowledge, and for the best trainees, this will be an opportunity to start their careers.